Siam Paragon is one of the most iconic shopping centers in Bangkok, Thailand. This grand mall is a must-visit destination for tourists looking to experience world-class branded fashion shopping, premium dining, and entertainment all in one place. The mall is a joint venture between Siam Piwat and The Mall Group, two of Thailand’s largest retail conglomerates.
Location and How to Get to Siam Paragon
Siam Paragon is located on Rama I Road, Pathum Wan District, Bangkok, directly opposite Siam Square. Its location is very strategic as it is directly connected to Siam BTS Station via a skybridge, making it easily accessible from various parts of the city.
The easiest and fastest way to get to Siam Paragon is by BTS Skytrain:
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Get off at Siam Station (Code: CEN), which is an interchange station for the Sukhumvit Line and Silom Line.
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From the station, follow the signs and you will reach the main entrance on the M Floor (Main Floor) within a 1-minute walk.
To make your trip to Siam Paragon even easier, use a Thailand eSIM from Global Komunika. Instant activation is as simple as scanning a QR code, no physical SIM needed, and your connection is active upon arrival in Bangkok. This allows you to open Google Maps, check BTS routes, and find Siam Paragon without relying on public WiFi.
Paragon Operational Hours
Siam Paragon is open every day without exception, including Thai national holidays. Standard operating hours are from 10:00 to 22:00 local time (WIB +1). Some restaurants in the Gourmet Eats area and on the ground floor may open earlier, around 09:30, to welcome early visitors.
Siam Paragon Directory: Complete Floor Guide
Understanding the Siam Paragon directory is essential for planning your visit efficiently. The mall has several main floors, ranging from the Basement to Floor 5A, with each floor featuring different themes and product categories.
Basement (B1–B2): SEA LIFE Bangkok Ocean World
The basement floor is home to SEA LIFE Bangkok Ocean World, the largest aquarium in Southeast Asia. Here, you can see thousands of marine creatures including sharks, rays, penguins, turtles, and hundreds of colorful tropical fish species. The main highlight is the ocean tunnel, which gives the illusion of walking on the seabed surrounded by fish from all directions.
SEA LIFE tickets are recommended to be purchased online first via the official SEA LIFE website, as they are cheaper and allow you to skip the cashier line. It is advised to allocate at least 2–3 hours to fully enjoy this vast aquarium area.
Ground Floor (G): International Luxury Brands and Premium Culinary Center
The ground floor, or G floor, is the heart of Siam Paragon and its biggest attraction. This floor is divided into two main zones: The Luxury Floor for premium branded fashion shopping and Gourmet Eats for a culinary experience.
The Luxury Floor on G floor houses over 50 world-class luxury fashion brands with exclusive flagship stores. Here, you can find:
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Gucci
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Prada
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Louis Vuitton
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Chanel
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Hermès
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Dior
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Balenciaga
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Valentino
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Cartier
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Versace
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Dolce & Gabbana
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Burberry, Bvlgari
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Fendi
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Givenchy
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Marc Jacobs
In addition to international brands, G floor also features Thailand’s legendary silk brand, Jim Thompson. Here you can find high-quality silk products that blend traditional and modern Thai aesthetics, ranging from fabrics and clothing to home accessories.
First Floor (1st Floor): Fashion Hub and Premium High-Street Brands
The first floor is the Fashion Venue area, more accessible with premium high-street brands. Here you can find brands such as:
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Armani
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Hugo Boss
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Paul Smith
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Longchamp
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Coach
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Zara
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H&M
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Uniqlo
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Jaspal
The main difference between the G floor and the 1st floor is in price segmentation. G floor focuses on ultra-luxury with unlimited pricing, while the 1st floor offers premium fashion brands still within reach for professionals and fashion enthusiasts. High-quality local Thai brands are also available on this floor.
Second Floor (2nd Floor): Beauty, Lifestyle, and Supercar Showrooms
The second floor holds surprises that many tourists are unaware of: luxury and supercar showrooms. On this floor, you can see cars from:
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Rolls-Royce
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Porsche
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Maserati
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McLaren
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Lamborghini
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Jaguar
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Bentley
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Aston Martin
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Ducati
The beauty and personal care area is also dominant on the 2nd floor, featuring various international and local Thai cosmetic brands. Premium optical stores with designer eyewear collections are also abundant here.
Third Floor (3rd Floor): Home Essentials & Healthy Lifestyle
The third floor is dominated by premium furniture stores, luxury home décor, and wellness centers. Here you can find Naraya, famous for its high-quality Thai fabric bags and accessories, which are very popular among Asian tourists as premium souvenirs from Bangkok.
Premium furniture and home decoration brands occupy most of the 3rd floor, making it ideal for expatriates or collectors looking for high-quality home living products. Pranali Wellness Spa and several premium beauty salons also operate on this floor. Ralph Lauren is also available to complete the selection of branded fashion in the upper-floor area.
Fourth Floor (4th Floor): Technology and EATELIER
The fourth floor features the IT and electronics zone, with various official stores of leading technology brands. All products are guaranteed authentic with official warranties, making it a safe choice for travelers looking to buy gadgets or electronics.
A highlight of the 4th floor is EATELIER, a new culinary zone offering a premium dining and hangout concept. EATELIER is designed to transform eating and drinking into a unique aesthetic journey, featuring various restaurants and bars with Instagram-worthy interiors and innovative menus.
Fifth Floor (5th) and 5A: NEXTOPIA and Entertainment Zone
The 5th and 5A floors house NEXTOPIA, the latest entertainment zone at Siam Paragon and a popular hangout destination for Bangkok’s youth. Here you can find Paragon Cineplex with 15 large screens, including IMAX and the Honda Ultimate Screen, an ultra-premium cinema featuring recliner seats, blankets, and complimentary drinks and snacks.
The 5th floor also features MELAND, a world-class indoor theme park that opened its first flagship store outside China here in December 2025. Covering an area of over 5,000 m² with an investment of 400 million Baht, MELAND offers 7 themed zones, more than 100 rides, and 500+ immersive experiences, making it the top edutainment destination in Southeast Asia for families with children.
Siam Paragon Restaurants: Luxury Culinary Experience in Bangkok
One of Siam Paragon’s biggest attractions is its wide variety of restaurants. The mall offers hundreds of culinary options, from premium street food to international fine dining, all under one roof.
Gourmet Eats: Food Court Paradise on the Ground Floor
The Siam Paragon food court, known as Gourmet Eats, is located on the Ground Floor and is considered one of the best food courts in Asia. What sets it apart from regular food courts is the presence of several vendors and restaurants recommended by Michelin Bib Gourmand, Michelin’s award for tasty meals at affordable prices.
At Gourmet Eats Siam Paragon, you can find dishes from around the world in one area. Available options include Japanese dim sum and gyoza, fresh sushi and sashimi, Michelin Bib Pad Thai, Hainanese chicken rice, Indian curry, fresh oysters, crepes, waffles, American burgers, German currywurst, ramen, and authentic Thai street food.
One important thing to know is that payment at Gourmet Eats is done using the Gourmet Eats Card, not cash. Purchase the card at the available counter, top it up as needed, and any remaining balance will be refunded on the same day.
Fine Dining Restaurants on the Ground Floor
In addition to the food court, the Ground Floor also features a variety of fine dining and mid-range Siam Paragon restaurants. Some recommended restaurants popular among tourists and locals include:
Premium Thai Cuisine:
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NARA Thai Cuisine – authentic Thai restaurant with elegant décor and menus highlighting traditional spices, open for lunch and dinner
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SEE FAH – legendary Thai/Chinese restaurant operating for over 85 years with authentic family recipes
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Luk Kai Thong – Thai OTOP restaurant with beautiful décor using Benjarong bowls, famous for stir-fried crab with curry. OTOP stands for One Tambon One Product, a Thai government program promoting local specialty products
Japanese Cuisine:
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AOI Japanese Restaurant – premium Japanese restaurant with over 100 menu items including sushi, sashimi, teppanyaki, and hot pot, operating for over 30 years
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Oishi Grand – premium Japanese buffet with sushi, sashimi, yakiniku, and fresh tempura
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Sushi Seki – premium omakase with fresh ingredients flown directly from Japan daily
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Nabezo Premium – Wagyu sukiyaki with high-quality ingredients
International Cuisine:
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Amici by Pomodoro – authentic Italian restaurant with premium imported ingredients
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Metro Square – hub for Chinese, Thai, dim sum, boat noodles, and modern curry all in one large venue
EATELIER on the 4th Floor: New Dining Zone
EATELIER on the 4th floor is the newest culinary zone, combining premium restaurant concepts with highly Instagrammable aesthetics. This area is popular for hangouts, date nights, or special dinners in a more intimate setting than the G floor food court.
The EATELIER concept transforms the dining experience into a unique aesthetic journey. Each restaurant and bar in this zone is designed with different interiors, creating a diverse atmosphere on one floor. It is perfect for visitors seeking a dinner experience that goes beyond just filling the stomach.
Tips for Shopping Branded Fashion at Siam Paragon
Shopping for branded fashion at Siam Paragon requires a strategy to ensure the best experience and optimal value for money.
Tourist Privilege Card: Save Up to 80%
One of the biggest advantages of shopping at Siam Paragon as a foreign tourist is the Tourist Privilege Card, which can be obtained for free at the Tourist Service Center on the Ground Floor by showing your passport. This card offers a 5% discount at Paragon Department Store, discounts of up to 80% from participating brands, and easy access to tourist services.
The card is also valid at five other premium malls within the OneSiam network: Siam Center, Siam Discovery, ICONSIAM, Siam Premium Outlets, and ICS. So one card can be used for shopping across multiple premium malls in Bangkok in a single visit.
VAT Refund: Get Up to 6% Tax Back
Foreign tourists shopping at Siam Paragon are eligible for a VAT (Value Added Tax) refund of up to 6%. The requirements are a minimum purchase of 2,000 Baht per transaction at participating stores, shopping within 60 days before departure, and filing the claim at the airport refund counter when leaving Thailand.
Siam Paragon Parking Rates: Complete Guide to Fees and Terms
For tourists arriving by private car or rental, understanding Siam Paragon parking fees is essential for budgeting. The mall has parking capacity for up to 4,000 vehicles, but it is still recommended to arrive early on weekends.
Standard Parking Rates
Siam Paragon offers free parking for the first 2 hours with no conditions. After the first 2 hours, the rate is 30 Baht per hour. The system uses Cashless Parking, where you simply scan a QR code and pay via banking app or e-wallet without queuing at the parking cashier.
How to Get Longer Free Parking
Siam Paragon provides various options for extended free parking based on your activities inside the mall:
Free 3 hours
Available when using services at:
- Paragon Cineplex
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SEA LIFE Bangkok Ocean World
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Madame Tussauds Bangkok
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Fitness First Platinum
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Virgin Active
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Bright Space Zone (1 Course)
Free 4 hours
Valid when showing a shopping receipt of 800 Baht or more.
Free 6 hours
For a minimum purchase of 3,000 Baht or when using Bright Space Zone 2 Course.
Free 8 hours
For a minimum purchase of 6,000 Baht or when using Bright Space Zone 3 Course.
Special Parking for Members and Valet Parking
For ONESIAM members, there is a special parking zone that is more strategic and easily accessible. Siam Paragon also provides premium Valet Parking for guests who want extra convenience without the hassle of finding a parking spot themselves.
Siam Paragon is more than just a shopping center. It is a destination experience that combines world-class branded fashion shopping, premium cuisine from around the world, modern entertainment, and Thai cultural art—all seamlessly integrated in one place.
