When thinking of travel in Europe, countries like France, the United Kingdom, Spain, Italy, Germany, and Turkey often come to mind. These destinations are among the most popular and frequently visited by tourists from around the world.
However, beyond the well-trodden paths, Europe is also home to lesser-known countries that remain largely undiscovered by the general tourist population. Despite their relative obscurity, these countries offer beauty, culture, and charm that rival even the most famous destinations.
Here are five of the most underrated countries in Europe worth visiting, based on insights from the United Nations Tourism (UN Tourism):
San Marino
Due to its small size—just over 60 square kilometers—San Marino is often overlooked by tourists. In fact, it is the third-smallest country in Europe and the fifth-smallest in the world.
It receives around 60,000 tourists per year, making it one of the least-visited European countries.
San Marino is home to well-preserved centuries-old architecture and impressive mountain landscapes. Its main attraction is the Three Towers, a series of fortress-like castles built in the 11th century located at the highest point of the country.
Liechtenstein
Although nestled between Austria and Switzerland—two well-known European destinations—Liechtenstein remains one of the continent’s least-visited countries.
With a land area of only 160 square kilometers and a population of under 40,000, it attracts around 69,000 tourists each year.
Liechtenstein charms visitors with its medieval castles, traditional mountain chalets, and scenic villages.
In winter, it offers quiet ski resorts with pristine slopes, and in the warmer months, it becomes a paradise for hikers with endless trails.
Moldova
Moldova is not only one of the least-visited countries in Europe, but also among the most affordable, making it ideal for budget travelers.
Attracting only about 121,000 tourists annually, Moldova is full of hidden gems known to just a few.
The country is renowned for its vineyards and wineries, which are recognized for their quality and appeal to wine lovers.
Beyond wine, Moldova also offers rich history, cities with Brutalist architecture, and a mix of Balkan and Slavic cuisine.
Monaco
Despite its small size, Monaco boasts world-class facilities such as luxury hotels, fine dining, and the world-famous Formula One Grand Prix.
Unlike Vatican City—the smallest country in the world—Monaco is known for its wealthy residents and visitors seeking a lavish lifestyle. Due to its high cost of living, the number of annual tourists is relatively low, around 328,000.
Activities in Monaco include strolling through the old town with stunning views of the Mediterranean Sea, visiting grand landmarks like the Prince’s Palace of Monaco, and relaxing at the iconic Larvotto Beach.
Bosnia and Herzegovina
Located in the Balkan Peninsula, Bosnia and Herzegovina gained international attention during the tragic civil war of the 1990s. Despite its past, the country now offers rich tourism potential, receiving around 529,000 visitors annually.
The capital, Sarajevo, is ideal for history enthusiasts, as it played a key role in the events that triggered World War I. The Tunnel of Hope, used during the civil war, serves as a moving tribute to the country’s resilience.
In Mostar, near the Croatian border, medieval charm is alive in its winding alleys, markets, and local food stalls. The city's most famous landmark is Stari Most, a reconstructed medieval arch bridge.
Tourists can take a speedboat down the river or, once a year, witness the Red Bull Cliff Diving World Series, where daredevils leap from a height of 20 meters.
These lesser-known European destinations may not make the typical travel bucket list, but they offer authentic experiences, rich histories, and natural beauty—perfect for travelers looking to explore beyond the usual.
